The Authority Engine for Professional Services

Authority content produced at scale without adding to your workload

Eight LinkedIn-ready posts plus one thought leadership article per month — written in your firm's voice, anchored to real market signals. $1,200/mo. You never write a word.

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340+
Articles published
40
Hours saved per month per firm
12
Professional services clients

The real cost of internal content

Your partners bill at $400/hr. Every hour spent on content is lost revenue.

A single blog post takes 6-10 hours for a partner to research, draft, edit, and approve. At $400/hr, that's $2,400–$4,000 in lost billable revenue per post.

Monthly content programs from agencies cost $5,000–$10,000 and still require 4-6 hours of partner time for briefings, reviews, and revisions. You're paying agency markup AND lost billable time.

The alternative: $1,200/mo. One 30-minute partner interview per month. We write everything from there. Your total time investment: 30 minutes and $1,200. Your competitors spend more than that on a single lunch meeting.

How the Authority Engine works

Signal-backed content that builds real authority — without taking time from your billable work

01
Briefing call (30 min/mo)

One partner spends 30 minutes with our team. We discuss what's happening in your practice area, emerging trends, client challenges, and your perspective on recent developments. That's your entire time commitment.

02
Signal-backed topic research

Our pipeline scans LinkedIn trending topics, industry news, regulatory changes, and competitor moves. We identify which topics your audience is actually engaging with — not generic content ideas.

03
Content production

We produce 8 LinkedIn posts and 1 thought leadership article per month, written in your firm's voice with your specific perspective. Each piece is fact-checked and signal-verified before you see it.

04
Distribution and tracking

Posts are delivered ready to publish on LinkedIn. Thought leadership articles go to your blog or industry publications. We track engagement, shares, and inbound inquiries so you see the ROI.

Simple, transparent pricing

One plan. Everything included. No surprises.

Common concerns

Objections we hear — and how we answer them

"Our content needs to be technically accurate. Can you really get the details right?"
We interview one partner for 30 minutes per month. Our content is signal-backed — we research real regulatory changes, case law, and market developments before writing. Every piece is written with your firm's specific expertise baked in. You review final drafts and flag anything that needs adjustment. Our professional services clients tell us revisions average under 10 minutes per month.
"We tried a content agency before and it was expensive with mediocre results."
Most agencies charge $5,000–$10,000/month and produce templated content designed to fill pages, not drive pipeline. Our content is data-driven — we use market signals to determine what your buyers are actually searching for and engaging with. At $1,200/month, we cost less than a single agency-produced blog post, and your content actually gets read.
"LinkedIn isn't really for my industry. Our clients don't find us through social media."
That's what every professional services firm says — which is exactly why your competitors who DO invest in LinkedIn are winning RFPs. 63% of B2B buyers research vendors on LinkedIn before making purchasing decisions. Your potential clients are there, reading content from firms that appear authoritative. The firm that shows up consistently wins the comparison. Content is the new business card — if you aren't visible, you don't exist in the buyer's consideration set.
"This sounds good, but I'm not convinced we'll see actual ROI."
Fair. Here's how we think about it: one new client engagement from content pays for 12+ months of the Authority Engine. Every LinkedIn post is a touchpoint that keeps your firm top-of-mind. Every thought leadership article is a search asset that continues generating visibility for years. If after 90 days you can't point to measurable pipeline impact, cancel. No penalties, no hard feelings.

The positioning wedge

"Your partners bill at $400/hr. Every hour spent on content is lost revenue. We handle your entire content pipeline — you keep billing clients."

Ready to see what signal-backed authority content looks like for your firm? We'll prepare a sample post tailored to your practice area.

See a sample post for your firm