We build your full content and conversion operation: native content distributed across every social platform your buyers use, SEO and GEO content that ranks on search and gets cited by AI assistants, and lead magnets, landing pages, and email sequences that convert that reach into pipeline. First AI citations visible within 60 days. Top-3 for core keywords in 90 days or we work free until you hit it.
For Series A–C SaaS · bootstrapped founders · content ops teams who need deal flow, not just impressions
Guarantee: First AI citations within 60 days. Top-3 for core keywords in 90 days or we work free until you hit it.







Native content distributed across every platform your buyers use — LinkedIn, newsletters, communities, search, and AI. Built and run for you, not handed off to you to manage.
Lead magnets, landing pages, and email sequences built to convert the audience we build. Content that attracts. A funnel that closes.
First AI citations visible within 60 days. Top-3 for core keywords in 90 days or we work free until you hit it. Attribution dashboard included so pipeline impact is visible.
Book a free scoping call →Publishing without distribution. SEO without a funnel. Thought leadership with no way to capture demand. Each one alone moves the needle slightly. Run together as one compounding system, they create deal flow that builds every month.
The gap between "we're doing content" and "content drives our pipeline" is a system problem — not a writing problem. You need content that ranks and gets cited by AI. Distribution native to every platform your buyers use. And a funnel that converts that reach into conversations, signups, and closed deals.
What’s actually happening right now
You have a blog. You have writers. The content isn’t bad. But it’s not systematic — and content builds on itself. What’s missing is the engine that connects content to every channel, to a funnel, to pipeline. You have the product to win your category. You don’t have the engine yet.
Content that can’t be attributed gets cut first. You know content works — you can see it in brand recognition, in how prospects arrive pre-educated. But the line from “blog post” to “closed deal” isn’t drawn. Without that line, content stays an expense, not a channel.
The modern buyer researches in three places: search, AI, and community. If you’re visible in one and not the others, you’re missing deals that start without you. And without a funnel to capture the buyers you do reach, traffic stays traffic — not pipeline.
Six months from now
Your buyers Google their problem — you rank top 3. They ask ChatGPT — you’re recommended. They ask peers in Slack — your content gets shared. By the time they book a call, they’re already sold. They’re not evaluating you. They’re deciding if they’re ready.
Your CEO sees the dashboard: rankings, AI citations, SQLs attributed. Content is no longer an expense you defend — it’s a channel with measurable CAC. Your sales team closes faster because prospects arrive pre-educated, pre-sold, pre-qualified.
You own the category narrative. When buyers search, you rank. When they ask AI, you’re recommended. When they scroll their feed, your content earns shares from peers. Your funnel converts that reach into deals. You’re not competing on features anymore. You’re competing on mindshare — and the pipeline numbers prove it.
| Now | With ProductQuant |
|---|---|
| Content on one or two channels, not reaching buyers everywhere they are | Native content distributed across every platform your buyers use — LinkedIn, newsletters, community, video |
| Content publishes but not systematically tied to buyer intent or search | Publishing engine ranking for high-intent keywords, top 3 within 90 days |
| AI assistants not yet citing your brand for buyer queries | Structured for AI citation across major LLMs — first citations within 60 days |
| No lead magnet capturing the audience your content reaches | Lead magnet designed, deployed, and generating signups from day one |
| No funnel converting content attention into pipeline | Landing pages and email sequences that turn audience into demos and closed deals |
| Content ROI discussed qualitatively each budget cycle | Dashboard connecting content to attributed pipeline — a channel, not a cost centre |
The Framework
We audit before we write. We build the infrastructure before we publish. Every piece of content is tied to a keyword, a buyer stage, and a pipeline metric. We distribute natively across every channel your buyers use, and we build the funnel — lead magnets, landing pages, email sequences — that converts that reach into deal flow.
Week 1-3. We audit every piece of content you have, map keyword gaps, and benchmark against competitor velocity.
Week 2-5. We restructure existing content for search and AI, fix technical SEO, and build the editorial calendar.
Week 4-10. We write, publish, and distribute across every channel your buyers use — done-for-you. Native content for social, long-form for search and AI.
Week 8-12+. We measure what's working, double down on winners, and build the compounding flywheel.
What We Produce
Every engagement is fixed-scope with a clear outcome. Pick the channel or function where the gap is most live right now.
When your site isn’t ranking, when existing content isn’t converting, or when you need a systematic content operation that compounds over time.
When you’re publishing but not distributing — content that could reach thousands sits at near-zero because no one is putting it in front of the audience.
When leads go cold between first touch and close, when your list isn’t engaged, or when you have no systematic way to move people from awareness to pipeline.
When you’re getting traffic and social reach but nothing is converting it — no mechanism exists to capture a lead and move them toward a sale.
When your buyers are using ChatGPT, Perplexity, and AI-powered search to evaluate tools — and your content isn’t showing up in those answers.
What We Cover
Rank for the exact queries your buyers use when they're evaluating tools — so your content reaches them before a competitor does. Topical authority built systematically, not by publishing volume alone.
Ranking for the queries that bring buyers, not browsers
We build search presence around commercial intent — not traffic volume. Every keyword maps to a buyer stage and a business outcome.
Stop publishing content that doesn't compound. A strategy that maps every piece to a buyer stage, a ranking target, and a pipeline metric — so your content investment builds equity, not a backlog of forgettable posts.
A content roadmap that builds compounding returns
Strategy before production. Every piece earns its place because it answers a specific buyer question at a specific stage — and we prove it before writing a word.
When a buyer asks ChatGPT, Perplexity, or Claude which tool solves their problem — your brand should be the recommendation. GEO (Generative Engine Optimisation) is the discipline that makes that happen. Most B2B content is structurally invisible to LLMs.
Getting cited by AI when buyers ask your category question
Search is splitting into two channels: Google and AI assistants. We build content that dominates both — structured so LLMs cite you when buyers ask for recommendations.
Buyers trust founders and practitioners more than brands. A consistent thought leadership presence on LinkedIn and in trade publications builds the kind of credibility that accelerates every sales conversation — and closes the gap between unknown and obvious choice.
A founder presence that shortens every sales cycle
The best content closes deals before your sales team opens a conversation. Thought leadership turns your expertise into an asset that works while you sleep.
Publishing is not distribution. Content that doesn't reach the right audience at the right time doesn't compound — it expires. A systematic repurposing and syndication engine turns one strong piece into ten touchpoints across every channel your buyers use.
Every piece reaching your buyers wherever they read
We build distribution systems, not one-off posts. One well-researched piece generates a week's worth of buyer touchpoints across every channel your audience uses.
Content without measurement is an expense you'll always struggle to defend. A proper attribution setup connects your rankings, traffic, and content touchpoints to pipeline — so your CEO sees content as a channel with CAC, not a cost centre with soft metrics.
Connecting content output to revenue — not just traffic
We build the dashboards that prove content ROI. Rankings, citations, attributed pipeline, and content CAC in one view — so you always know which work is moving the number.
The Content Readiness Assessment runs before any production starts. It checks five dimensions that determine whether your content can actually rank in search and get cited by AI — and flags what needs to be fixed first.
Is your existing content worth optimizing, or do we start fresh?
Which high-intent keywords are you missing entirely?
How fast are competitors publishing, and are they pulling ahead?
Are LLMs recommending you when buyers ask about your category?
Are you publishing into a void, or do you have distribution built?
Why this matters: We've seen companies spend $15K/month on content that ranks for nothing, gets cited by no one, and can't be attributed to a single deal. The Readiness Assessment catches this in week 1. If your foundation scores low, we fix that before scaling production.
Pricing
One-time · 2-3 weeks
Ongoing · 3-month minimum · Done-for-you
Ongoing · 6-month minimum · Done-for-you + AI visibility
If your organic traffic doesn't increase by at least 50% within 90 days, we continue working at no additional cost until it does.
Every blog post you publish today is still ranking 18 months from now. Every AI citation builds on the last. Every backlink makes the next one easier to earn. That's the content flywheel.
The companies building an SEO moat right now are publishing 10+ posts a month, ranking for category keywords, and getting cited when buyers ask ChatGPT "what's the best tool for X." Content compounds over time — which means early investment creates an advantage that gets harder to close. The earlier you start building both, the wider your lead becomes.
We’re not the right fit for every team. Here’s an honest breakdown.
| ProductQuant | Freelance Writers | Content Agency | In-House Team | |
|---|---|---|---|---|
| What you get | Full engine: strategy, writing, SEO, distribution, attribution | Blog posts (you manage everything else) | Content + basic SEO | Full control (if you can hire and retain) |
| SEO + GEO expertise | Built-in: technical SEO + AI citation optimization | Rarely | Basic on-page SEO | Need separate SEO hire ($80K-$120K) |
| Time to results | 30-60 days to first rankings | 3-6 months (if ever) | 2-4 months | 3-6 months (hiring + ramp) |
| Attribution | Content to SQL pipeline tracking | None | Traffic reports only | If you build it yourself |
| Cost (monthly) | $1.5K-$2.5K | $3K-$6K (writing only) | $8K-$15K | $25K-$40K (2-3 FTEs loaded) |
| AI citation strategy | Yes, active GEO optimization | No | No | Only if they know GEO |
Note: If you just need blog posts and have an SEO lead managing strategy, freelance writers are fine. If you want a full-service team long-term and can afford $300K+/year in salaries, build in-house. If you want a complete content engine with SEO, GEO, distribution, and attribution without managing 3 hires — that's us.
How many high-intent keywords does your category have? How many does your top competitor rank for? Content compounds — a post published today is still driving traffic in 18 months. A post not published today is 18 months of rankings someone else earns instead.
Ask ChatGPT or Perplexity: "What's the best [your category] tool?" If your name doesn't come back, that's pipeline going to competitors every time a buyer asks.
The SEO moat and AI citation advantage both compound. The earlier you start building, the wider your lead becomes — and the harder it gets for competitors to close.
90 days from now, you could be ranking for category keywords and getting cited by AI. Or you could still be planning. Your call.
Who This Is For
Not assurances we give when you ask — commitments we put in writing before we start.
If your organic traffic doesn't increase by at least 50% within 90 days, we continue working at no additional cost until it does.
At least 15 target keywords ranking in the top 10 within 90 days. If we miss, we keep optimizing at no charge until we hit it.
Your brand cited by at least 2 major LLMs (ChatGPT, Claude, Perplexity) for category-relevant queries within 6 months. Content + GEO tier only.
Full content-to-pipeline attribution live within 30 days. You'll know exactly which posts drive which leads. No more "we think content helps."
Common Questions
What We Build For You
Most agencies give you blog posts. We build every asset in your content marketing system — the LinkedIn content that earns attention, the lead magnets that capture emails, and the landing pages that turn subscribers into sales conversations.
10-slide native carousel that breaks down a complex framework into shareable content. Builds authority with every share and drives profile visits from your ICP.
View example →
Story-driven short post built for reach. One insight, one narrative hook, written in the format that LinkedIn's algorithm rewards with organic distribution.
View example →
Email-gated download page with a Resend-powered nurture sequence behind it. Visitors enter their email, get instant access, and receive a 5-email sequence that converts subscribers into booked calls.
View example →
A scored assessment that qualifies leads while they use it. By the time they hit submit, they already understand the gap — and your service is the obvious next step.
Try it →90 days to rankings, AI citations, and attributed pipeline.